![]() ![]() While members might be happy overall, there are also sad, challenging and difficult times that are faced by every family. No family is perfect and while there are ups, there are also the downs. ![]() The quote by Mario Puzo specifically was “every family has bad memories.” I think the quote says it all. Why is the family so eccentric and notoriousIJ The Haldiram brand was the perfect story to follow…inspirational, yet human in that they had to face and overcome several challenges.Īt one point, you draw a parallel with The Godfather in the book, in the context of Prabhu Agarwal. I wanted to write a book about an indigenous business and the challenges that a family business faces in the modern times.Īt the same time, I also wanted it to be a journalistic enquiry into the family members and the leaders behind the business. In the beginning it was a just small snacks shop and today the business has expanded into a Rs 5,000 crore empire, one of India’s super brands. It started with a young man, Haldiram, in the desert town of Bikaner. ![]() ![]() What about the Haldiram family fascinated you to chronicle their journeyIJ The eccentric Haldiram family could be explained with references to Mario Puzo’s The Godfather, author Pavitra Kumar tells ANANYA BORGOHAIN ![]()
0 Comments
Leave a Reply. |